Application analytics

Application Event Map

Build a shared map of every meaningful action in your product so product, engineering, and analytics stop arguing about what was tracked.

₩2,650,000 · 12 business days

Laptop with code and notebooks on a desk

When each squad invents its own event names, reports become negotiations. An Application Event Map starts with a guided walkthrough of your live product—screens, flows, and background jobs—then catalogues what is already firing and what is missing.

We draft a single map that separates views, user intents, and system outcomes. Each entry lists required properties, owners, and whether the fire must be client-side, server-side, or both. Synonyms and dead events are flagged with a retirement plan.

You leave with a living map your next release can extend without opening another naming debate. We do not install tools or run your warehouse; the deliverable is the shared language for measurement.

Typically included

  • Live product walkthrough notes
  • Canonical event map with owners
  • Synonym and retirement list
  • Handoff session with your team

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